B2B marketing may well involve businesses talking to businesses, but businesses don’t buy products or attend webinars or tweet or comment on blogs, people do (just like in B2C marketing) – and that’s something we never forget.
Our marketing is designed to engage with real human beings, people who eat cornflakes, drive cars and have peculiar tastes in music. We discover what makes them tick, what their issues are, and then target our communications precisely, strategically, creatively and by media.
It’s an approach that has served us extremely well, helped us develop long term relationships with many of our clients and pick up a few awards along the way since we set up shop in 2000.
Today, we’re 36-strong with a barn packed full of writers, designers, digerati and account handlers. And not forgetting a dog. And an iron wolf.
Our expertise covers everything from brand creation and development, DM and advertising through to website design, online advertising, email marketing and social media strategy. We even know all about open source content management.
Our website isn't vast, but if you'd like to find something quickly, maybe we can help.
Zola's our Rhodesian Ridgeback who cruises our barn from 9 to 5. We fitted her with a webcam to find out what she really gets up to.
See her view of the world at Flickr or follow her on her very own Twitter page.