Executive Creative Director at dnx. Passionate about creativity that changes perceptions, creates new habits and ultimately answers the brief. Always looking to challenge the norm, the team and the client. Creativity should be exciting, engaging, interesting and relevant. In my spare time, I love consuming as much sport as possible in any shape and size, and at the weekends I can find myself dressed like a doll, wearing makeup and having my nails done (that's what happens when you have 2 girls under 12).