Jo Lane
Senior Account Manager
Faced with an urgent need to pay the rent after her graduation, Jo started her career in media sales. It didn't take long for her to realise that marketing communications planning was a more attractive option.
She then worked in sales at Haymarket Publishing (working on PR Week and Marketing Direct), media planning/buying and account management for a variety of Publicis and Omnicom agencies, and marketing and new business development in the education sector.
After 4 years at ZenithOptimedia, Jo moved to DDB and then Starcom International, working on a variety of consumer and B2B clients. During this time she won a Cannes Lion Gold for the launch of the Lexus SC430 sports coupé, and helped persuade John Lewis to advertise on TV.
If she wasn't in marketing, she'd be a nutritionist or a jewellery designer.
Out of work, Jo likes spending time socialising and over-spending on travel.
She once counted traffic on the Severn Bridge.
