Golden Rules of b2b mobile marketing
Data capture, email optimisation, and mobile search - our experts chat through the golden rules of mobile marketing.
Mobile marketing is big news for B2B. We've all got around-the-clock internet access at our fingertips now. We can check emails, browse websites and book meetings - at work, at home or on the move. Consequently, PC is no longer the principal business tool. Indeed 70% of today's under-40s consider mobile their primary communication tool. What's more, mobile internet access has overtaken desktop internet access.
Cisco London 2012
Read how we've been helping Cisco prepare businesses for the London 2012 Olympics with the creation of www.ciscolondon2012.co.uk. An interactive website packed with useful help and advice, it delivers news, live interviews, webinars, blogs and quizzes, on the go. Find out why it's getting attention from the Webbys and has got more than 4,000 users interacting...
Gatwick Good Buys
The 'Good Buys' campaign was good news for Gatwick Airport in 2011. Find out how we combined the latest mobile technology, including QR codes, SMS instant messaging and social networking, with traditional media to give summer sales a boost and generate the airport's best ever email response rate.
When we were looking for the greatest marketers and creative thinkers to join the dnx team, we led by example. Discover how we used the latest mobile technology to target busy commuters during rush hour and lead them directly to our online recruitment page, there and then.