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Results are everything

Jan 17, 2011

SAP Crystal Cubes

How do you demonstrate to business decision makers that by implementing SAP Crystal Solutions users can work more effectively, reduce time spent at the office and as such achieve a greater work/life balance? You invent a game that’s both fun to play and also perfectly demonstrates the importance of a healthy work/life balance. Then you attach the relevant product information onto the game.

Since the campaign broke, people have gone potty for Crystal Solutions and our Crystal Cubes game, with over 100,000 people playing it. And with a share option attached to Crystal Cubes, those figures are set to rise.

Keen to give it a try? Click here

Cisco Telepresence

Tandberg were recently bought by Cisco. So, to leverage their new status and generate leads and sales across their entire product range, the new marketing team came to us requesting a highly noticeable campaign that would target a C-Level audience. In typical dnx fashion we responded with a disruptive email campaign that made the audience sit up and re-appraise their thoughts on telepresence.

The results were great. The average open rate to the C-Level audience was 10.44% and the return on investment has been an impressive 5:1, with that figure increasing all the time.

TMA World Webinar

With the advent of the global village, managers of companies are finding it difficult to deal with large teams separated by distance, time zones and cultures. It’s even more challenging when you consider that many of these managers have to communicate with virtual teams.

To keep cultural sensitivities off the boardroom table, TMA World and dnx developed a 15-minute webinar aimed at equipping these managers with the tools necessary to overcome the challenges of working with and leading virtual teams.

To maximise registrations to the event, we produced several highly creative and punchy emails. A record number of registrations were received, 300 to be exact, and the event was oversubscribed. In addition, several high-profile leads were generated for the client – and that’s a great success story in anyone’s language.

Get closer to the campaign right here >>