Our campaign for pensions and benefits consultants Hymans Robertson has just hit the streets – and it’s very different.
We collected stories of innovation, expertise and service excellence from around the Hymans Robertson business and then commissioned six leading artists to caricature the people involved. Finally, we got each subject to unveil their portrait and captured their reactions. You can see all the ads here. Everyone at Hymans Robertson thinks it’s a fantastic campaign as it captures the brand’s personality and gives them a unique identity in the pensions consultancy market.
The campaign includes full page and DPS ads in the trade press, branded taxis in London and a massive 96-sheet poster at the Professional Pensions Show.
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